Marland

Image : http://flouzo.net/articles/2008/02/13/do…]

Wikipedia has seen huge success and growth with their Q4 campaign totals. Along with rather large growth in dollar figures, there has also been consistent growth in the number of contributors.

An easy explanation for this is the length of the campaign. In 2005 and 2006 the fourth quarter fund raiser laster 20 and 21 days. For the 2007 campaign they ran it from October 22 right through to January 6th , 2008.

Considering that they had more than 44,000 donation for this last campaign, the extended time frame obviously worked out well.

What is it then that makes Wikipedia work so well with this type of business model? It’s quite simple really. It is all about ownership and community.

All of the content on Wikipedia is user contributed. This gives users a sense of ownership over the site. A lot of the work is also a collaborative effort between many individuals. This builds a sense of community surrounding the site. Those two things combined make it the perfect type of project for this kind of business model. Users are active participants in a community and want to see the project continue.

So back to my original question; can donations really be a business model? The answer of course is yes. All it takes is a community of active participants who have a sense of pride and ownership in your project.

Resources:

I wrote and posted this article for a friend of mine who runs community driven donation campaigns. They have had huge past and current successes raising capital through donations. For more information please see the site:

 http://flouzo.net]

Trevas Walker

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Image : Poverty.com. It is free to play and in less than twenty minutes you have donated at least one bowl of rice and hopefully enhanced your vocabulary. Can’t beat that!

Another great site is thehungersite.com. Simply click on the small banner of the home page of the website and donate 1.1 cups of food, to help fight hunger, for free. You can click under the animal rescue tab to donate .6 bowls of pet food. Click the breast cancer tab to help a woman get a mammogram. In all, there are six different causes listed so donating is easy and free. Next time you are searching the internet without aim, I suggest making a short trip to The Hunger Site and clicking away.

If you spend your internet time shopping you can also shop for a cause. If you shop through The Hunger Site, proceeds from sales of goods can go to everything from children’s literacy to the rainforest. Holiday and birthday shopping from this site is a great way to find some very unique gifts. Want to do more shopping? You can also head over to eBay. They have set up a foundation where you can buy and sell products for a cause. To find out more about the products or how to sell, visit communitygives.org.

There is a warning though, once you start donating for free it becomes addicting; to feed your addiction visit thenonprofits.com. This site is a wonderful website to make a large variety of clickable donations. Fight cancer, stop violence, clean the oceans and plant a tree all with a couple of clicks. Many of the sites listed provide information relating to the individual cause as well as resources to help improve conditions. If you’re not sure what your cause is, or you want to do as much as you can in as short a time as possible, these are a couple of the better sites for your charitable nature.

So next time you find yourself Googling the phrase, “bored” (which is searched for an average of 5,190 times a day according to WordTracker) try to make a little fun for yourself by giving back to your fellow man, or tree, or animal, whatever your cause may be.

Sources:

CharityUSA.com, LLC, “The Hunger Site” The Hunger Site(TM)

eBay, “eBay Foundation Community Gives” eBay Foundation

FreeRice, “Free Rice” Free Rice

Jane Mancini, “TheNonProfits.com: Free Donations Directory” TheNonProfits.com

NicheBOT, “Word Tracker” NicheBOT Classic

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